NLP and Hypnotherapy: The Winning Combination for Change
Mar 31, 2026 09:31AM ● By Linda Sechrist
“When I let go of what I am, I become what I might be.” — Lao Tzu
Anyone serious about making a behavioral change that becomes a lasting habit may find answers in Neuro-Linguistic Programming (NLP) and hypnosis. According to Laurie Conrod, owner of LC Asset Management and a Certified Master Practitioner of NLP and Certified Clinical Hypnotherapist, these modalities help people release limiting beliefs, access the wisdom held in the subconscious mind, and become who they want to be. Over the past six years, she has seen how effectively these approaches can create lasting change in the lives of her clients.
Conrod, a Naples resident who was certified in NLP in 2017, originally intended to use the training in her online marketing business. “I was teaching entrepreneurs how to market their businesses and attended numerous conferences. At one event, I watched a man present on NLP. He explained how it could help people quickly change their thinking, manage their mindset, and communicate more effectively with clients. At the time, my goal in getting certified wasn’t to become a practitioner. I simply wanted to help my clients overcome mental blocks that were preventing them from succeeding.”
In 2020, Conrod pursued certification in hypnotherapy. “I’ve always been fascinated by human behavior and had a knack for intuitively reading people—understanding their blocks and why they held themselves back,” she says. “When I finished the class, my instructor asked if I wanted to recertify in NLP and become a practitioner. It was the right time. After 10 years in marketing, I had seen how many people were holding themselves back from the success they wanted. With NLP and hypnotherapy, I was confident that I had the best tools to help clients move forward.”
Since then, Conrod has expanded her credentials. She is a Certified Master Practitioner of Time Techniques, a Certified Practitioner of Emotional Freedom Techniques, and a Certified Master Success and Life Coach. She is also board certified by the International Board of Coaches and Practitioners.
“From sports performance, money blocks, stress, and negative self-talk to food cravings, smoking or vaping, releasing negative emotions, self-sabotage, and limiting beliefs, I can help,” says Conrod, whose sessions are highly customized. “Because every session is tailored to the individual, my success rate is high. That’s why I offer a results guarantee—if we don’t meet the goals we define together during your session, I’ll continue working with you at no additional cost until we achieve that result.”
For more information or to apply for a free discovery call, contact Laurie Conrod at 239-785- 2711. Visit LCAssetManagment.com.

